Freelance Writer, Editor, Podcaster
Senior Communications Specialist
Wisconsin Energy Institute and Great Lakes Bioenergy Research Center
Feb 2015 – September 2022
Science writer, editor, podcaster, and digital strategy for the Wisconsin Energy Institute, reporting via web, newsletter, and social media on advancements in the sustainable energy field. Project management for web, social, event marketing and newsletter distribution.
UW Carbone Cancer Center
Sep 2010 – Jan 2015
Developed, wrote, and edited content for publications and event marketing materials.
Integrated social media campaigns into other areas of outreach including web, print publications, and event attendance to broaden the cancer center’s brand across multiple platforms.
Project managed event marketing and day-of production for the Andy North Fund including Andy North & Friends (ANF), Trivia Night with Andy North and “A Different Slice” With Tory Miller, with the end goal of growing the ANF brand to raise more than $1 million/year for the UWCCC.
Consulted with UW Health Marketing and Public affairs to streamline marketing efforts for events to increase workflow efficiency.
Advised on other projects including mailing lists, e-newsletter content, donor relations, and video production.
Launched and maintained social media plan for the Emerging Leadership Board, including private and public facebook groups. Facilitated meetings with members, volunteers, and staff to build online community.
89.9 WORT FM Madison
Aug 2010 – Sep 2011
Combed sources for feature and headline reports pertaining to local news for In Our Backyard Thursday.
Produced and edited individual audio pieces using professional audio editing software; wrote anchor copy.
Advised reporters on content and sources for In Our Backyard Thursday. Fit for each half-hour show.